David is a digital marketing expert with over 15 yrs experience in online marketing. David often blogs about Website, SEO and social media marketing. He also loves soccer and prefer watching Netflix in free time.

Why Should You Start Content Marketing?

Do you want to build up your audience and presence online? Well, content marketing is the way to go. Content marketing is the creation of material for your online account which can include blog posts, videos, photographs, social media posts and story-telling. When done well, content marketing will attract more people interested in the same
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Google launches New Search Engine- Google Dataset Search

google dataset search
Google has launched a new service dataset search website which will be a companion of sorts to Google Scholar, which has long been a useful tool for academic studies and reports. The purpose of this new service is to help academics, journalists and researchers unearth publicly available data that can aid in their projects. Peviously the researchers used to depend
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How Small Businesses are Improving Their Sales with Chatbots

how chat bots can help generate sales
As more companies use online chatbots to engage with customers, the computer scientists building these technologies continue finding ways to improve them. One example is the group of Facebook researchers who said in January 2018 that they were working on giving chatbots a consistent personality and teaching them how to ‘chit-chat.’ If you shop or
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Instagram Tips For Small Businesses

Instagram tips for businesses
Author: Jaqquline Lawrie Instagram is a huge force in the social media world and one that can help build your business and reach people you might not have on other platforms. With over 800 million users on Instagram, it is the largest photo sharing social media application. By utilising Instagram, you will be able to
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Do’s and Don’ts When Making a Business Plan

Buisiness Plan tips
So you have decided that you would like to start a business? While the first step towards starting a business can be very exciting, it is important to make a successful and clear plan that you can use going forward into your new venture. There are many important parts when it comes to developing a
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B2B Content Marketing 2018 – 5 Ways to Ensure Your Content is Successful

B 2 B content marketing
B2B marketing is best described as business-to-business communication through various methods, with the main method being content. There has been a massive shift in the marketing world over the past 5 years, and leading into 2018 it is only going to continue to evolve. Meaningful content that ticks all the boxes; value, creativity, and steps
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SEO Expert Tip 2/100 – Keyword Research

As discussed in SEO tip 1, you now have two to three pages that are most important to start with. Another important part of SEO is keyword research. You now have to finalise a set of keywords relevant to your niche. The purpose is – we will use these keywords in our SEO campaigns to
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6 Social Media Marketing Tips to Grow Your Business

Social media is a vital part of online marketing. But creating social media content that reaches your audience  takes a little bit of work. Here are 6 tips for businesses trying to promote their brand on social media. 1. Do Your Research Research goes a long way in helping you deliver the most effective social
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