If a site links to your site, Google see it as a vote for the quality of your site. By creating quality content and increasing the popularity of your site you can gain backlinks to your site. However, not all the links are good for your site. Links from spam sites may harm your site’s

New Google update March 2017

New, unconfirmed Google ranking update ‘Fred’ shakes the SEO world. The SEO analysts, data analyst, along with some of the popular Google tracking tools, all show strong signs that there was a Google algorithm ranking update. Google has not confirmed it yet but there are many who are affected almost around the same time which
John had a service-based business he had built from the ground up. For two years, he had been working long hours and weekends to achieve his goal of a self-sustaining business. Work was coming in, with each of his clients generating $5,000 worth of revenue. However, though he would provide great services, his business was
Social media is a vital part of online marketing. But creating social media content that reaches your audience  takes a little bit of work. Here are 6 tips for businesses trying to promote their brand on social media. 1. Do Your Research Research goes a long way in helping you deliver the most effective social
Marketing can be challenging for new business owners, but it is essential for finding and retaining customers. Here are 10 marketing tips from business owners and marketing professionals: Social Media 1. Get the Timing Right Social media is the best free way to market your business and posting regularly on your social channels is the
Search Engine Marketing (SEM) is one of the most effective ways for business owners to grow their brand and increase their profit. SEM is made up of two distinct approaches – Pay-Per-Click (PPC) and SEO (Search Engine Optimisation). Both PPC and SEO have their merits, and are highly effective when combined. But if you’re starting

5 Benefits of Ranking on Page 1

For small business owners, a high Google ranking can be the catalyst to success. Here are 5 benefits of ranking on Page 1 in Google search results. 1. Visibility First and foremost, if your website is on page 1, it increases your chances to get better exposure and quality traffic that can eventually be converted
So, you have decided to start a business. Perhaps you’re still in the early stages of brainstorming. Or maybe you’re just about to launch your website. If you’re juggling several tasks and starting to feel overwhelmed or exhausted, you might be tempted to cut corners to save time and money. But doing this may end