Every business has their own tech, marketing and social media needs within their organisation. But, with the thousands of tech websites, marketing platforms and social media organisers, it becomes a blur of what is right and wrong. So how do you know which one is best suited to your company?
It’s a matter of shopping around and trying different things. You won’t know what you like until you try different things Play around, test some out, and see what works best for you and your company.
We have narrowed down the list to some of our fan favourites, and the best tools we believe will help you more productive every day.
Slack
This is by far one of the best tools for any small business owner out there, and is also one of the largest and fastest growing companies also. Slack is perfect for any type of internal communications, especially if you are working remotely with other team members. It allows all members of the team to create specific channels of conversations, video conferences and you can also create alerts for specific marketing campaigns and objectives.
Sniply
This is one of the best tools for social media and marketing, purely because it is so easy and effective to use. Once you share third party content on your social media accounts, Sniply allows you to include a call to action on that link that drives visitors back to your website. You tend to avoid self promotion when you post articles on your website, so sharing other posts with the knowledge it will lead back to your website is the perfect idea!
Buffer
Buffer is a helpful social media management tool that allows you to manage multiple social media accounts, schedule posts and monitor how your posts are doing at all times. Use it at the beginning of the week to schedule all your posts, and sit back relax and let it do the work for you. The only downside to Buffer is that in order to make the most out of the program, you have to pay for the premium account.
Owler
Owler is for the business savvy people out there. It offers news alerts, company profiles and polls. Members can follow, track and research companies anytime, anywhere. They also have emails alerts, that provide company insights, news stories anon companies and much more. This is huge for getting insight on potential investors, or look at potential threats to your business. Best part about Owler- It’s completely free!
Expensify
Put simply, all business can be and should be using Expensify. It makes keeping track of business expenses, receipts, reimbursements and business purchases a simple and painless task. Expensify makes everything simple and on one app for employees, managers and financial leaders. Had to buy airplane ticket for a work trip? Upload the receipt straight from your phone! Best way to keep track of everything!
Vikas Rana
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